The “Productions” goes beyond the usual standards and suggests an individualized approach for each company, with an emphasis on a holistic framework that covers all aspects of the business.
Integrated Marketing Communications
IMC – a concept of marketing communications we prefere. Emphasizes the added value of a comprehensive plan and evaluates the roles of a variety of communication disciplines by focusing on specific target and model execution.
There is no single set of rules, benchmarks, and best practices that work for every business. The “Productions” provides the tactics for creating a web presence that works for the individual company, its employees, and its audience.